Bad UX repels customers. Think about it — how many times have you struggled to make sense of a government webpage that looks like it was cobbled together in the late ’80s? How many hours have you spent fruitlessly trying to find a single piece of information on your health insurer’s mobile app? Or have…
Aesthetics and usability have always appealed to you. You have a knack for pinpointing the features that make your friends trash a new purchase in frustration; you shake your head at clashing color combinations that you just know will overshadow a product’s superb functionality. You are, at heart, a UX designer. But how can you…
When it comes to websites and mobile apps, we all know an ugly product when we see one. Whether it’s the buttons that are just a hair too small or the unsettling color palette, clunky interfaces leave users with an overwhelming urge to disengage and look away. Excellent designs, on the other hand, are virtually…
Teamwork and collaboration are two of the most important factors in an effective UX/UI design process that leads to the development of a great product. With the recent widespread move to remote work, many teams who are used to collaborating in person now rely on the internet to bring them — and their ideas —…
In today’s digital era, a well-designed user experience (UX) and user interface (UI) make a website or an app more engaging, trustworthy, and accessible. That is why an increasing number of companies are looking for talented user interface and user experience designers who can transform the digital presence of their business through optimized interfaces,…
Today, we see the term “UX/UI” thrown around quite a bit—so much so that many people assume the two fields are a single discipline or that they can be used interchangeably. While UX and UI design do share some overlap, they have more differences than similarities. So, let’s explore what each of them really is,…
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